At goFARM, we do what we do because we are passionate about the business of Australian agriculture and believe it is an industry that is both vital to Australia’s future and rich in opportunity.

Everything we do is focused on improving Australian agriculture and creating wealth for our investors.

We achieve this by conducting rigorous analysis, applying independent and critical thinking, and through implementing innovative investment models.

We develop investment-grade agricultural assets by bringing together great people, properties and technology.

The three key qualities behind our success

The three key qualities
behind our success

A unique strategy

goFARM’s unique investment strategies evolve from the unique insights gained from a commitment to on-going applied research, the ruthless application of independent thinking and the validation of deep agricultural experience

We work collaboratively with all our stakeholders

From the moment we identify under-utilised or under-capitalised assets
we work closely and collaboratively with our clients to ensure maximum
return on investments

We’re genuine, committed and trustworthy

goFARM's team is trustworthy and committed, possess real agricultural experience and investment credibility, are personally involved as both sleeves-rolled up managers and co-investors, and critically, focused on delivering exceptional returns.

Our People

Robert Costa | Chairman

Background and experience:

Extensive agribusiness and horticultural experience

Cofounder of Australia’s largest grower and marketer of fresh fruit and vegetables

Owner of private investment house focusing on delivering positive risk-adjusted returns

Robert brings a wealth of knowledge to goFARM across all aspects of agribusiness. Robert’s passion for agriculture combined with his business expertise, strongly align with goFARM’s values.

Robert has extensive experience in the horticultural industry having co-founded Australia’s largest grower and marketer of fresh fruit and vegetables. Through the formative years of the business, Robert had responsibility for management at the Group level of the company’s asset base and balance sheet, including working capital, liquidity and cash flow. A major focus of Robert’s activities is the continuous development of the business, in line with both Australian and world horticultural standards.

Robert’s company, Costa Asset Management, is a private investment house. Its activities focus on growing, managing and sustaining capital by delivering positive risk-adjusted returns. Costa Asset Management owns a variety of assets including a large scale, high performing agribusiness portfolio of productive land, glasshouse, and water and associated assets across Australia. In addition, Costa Asset Management is invested heavily in commercial property and property development.

Robert is also Chairman of Costa Asset Management Pty Ltd and Chairman of Unigrain Pty Ltd.

Robert also holds several community appointments including Chairman of Global Reconciliation Pty Ltd, Chairman of Geelong Region Innovation and Investment Fund (Federal govt. auspice) and Director of the Geelong Performing Arts Centre Trust (State govt. auspice).

Robert formerly held the office of the Mayor of City Geelong West and was Chairman of Geelong Area Consultative Committee (Federal govt. auspice).

Liam Lenaghan | Managing Director

Background and experience:

Passionate about the business of agriculture 

Possesses a rare mix of agricultural capabilities

Has built a reputation as an astute agricultural investor and manager

Passionate about the business of agriculture, Liam’s career has progressed from applied research and extension, through to agronomy and farm management consultancy and on to leading private and institutional investment in Australian agricultural industries.

Over the past 20 years, Liam has developed a rare mix of agricultural capabilities, agricultural market insight, transactional experience and financial expertise. He is recognised as a strategic thinker who is capable of identifying and executing investment-grade opportunities whilst being critically attuned to the optimisation or risk and reward.

Liam has built a reputation as an astute agricultural investor and manager.

Since establishing goFARM, Liam and his team have acquired and commenced development across a prime agricultural landbank in excess of 23,000 hectares.

Richard Bligh | Chief Operating Officer

Background and experience:

Experienced Manager and Leader

Raised on NSW Cropping Farm

Bachelor of Business - Finance and Marketing

Brought up on the family cropping property near Tamworth NSW, Richard has always held a passion for Agriculture.

Leaving the family farm to complete a Bachelor of Business - Finance and Marketing degree, Richard then worked in several capacities within the financial industry in Sydney and London.

In 2004, Richard joined Rabobank where he remained for the next 12 years.  Richard initially commenced in the rural Sale Branch playing a fundamental role in its establishment before transferring to Melbourne where he became responsible for its leadership and managing a significant portfolio of diverse agri businesses (indeed he managed goFARM's banking needs).  Richard was integral in building a high performing team and developing well-defined and successful strategies across all disciplines of the business.

Richard brings a wealth of knowledge to goFARM in the areas of Finance, Marketing, Management and Administration.


Tom O’Halloran | Asset Manager

Background and experience:

Has farming in his blood being born and raised on a NSW sheep station

Skilled in production and price risk management 

An ability to execute strategies to unlock growth

Born and raised on the land, Tom is passionate about Australian Agriculture. After completing a Bachelor of Agricultural Science in 2009, Tom joined one of Australia’s largest corporate grain growers, managing the business' grain marketing.

During that time, Tom developed significant skills in production and price risk management which allowed him to successfully manage annual sales of 130-150 thousand tonnes of grain, valued at $40-50 million. In 2014/15 this culminated in achieving pricing for the business that was 25% above budget and external market indicators.

Tom’s role with goFARM is focused on developing and delivering investment-grade assets. This requires an ability to communicate effectively with a broad range of stakeholders and implement strategies that unlock productivity, earnings growth and capital appreciation.

Edward Perrett | Commercial Research Officer

Background and experience:

Strong research background grounded by on-farm experience

Expertise in policy development and implementation

Master degree in agriculture value chain management from the Netherlands

Before joining goFARM, Ed worked at a strategic policy research institute as a lead researcher on the ‘Accelerating Precision Agriculture to Decision Agriculture’ project. His research included an economic analysis of data-driven decision making to 17 of Australia’s agricultural sectors. 

Ed holds a Master degree in Agricultural Production Chain Management (cum laude) from Van Hall Larenstein University of Applied Sciences in the Netherlands. There, he completed research on price risk management strategies in the dairy industry. 

He also holds Master and Bachelor (Honours) degrees from the University of Melbourne, with a focus on agricultural and environmental policy. This includes a thesis on the role of stakeholder consultation in the Murray Darling Basin water reform process.

Ed has a strong family connection to agriculture in Victoria and the NSW Riverina.

James Russell | Senior Investment Analyst

Background and experience:

Accomplished analyst and consultant

Experience in process mapping, analysis and improvement 

Cross-discipline education – commerce and agribusiness

James is an accomplished analyst and consultant with a broad range of skills and experience.

Much of James' work has focuses on improving investment efficiency and effectiveness, with deep experience in process mapping, analysis and improvement, which is well supported by his aptitude for problem solving.

James has completed a Bachelor of Commerce at Monash University and a Masters of Agribusiness at Melbourne University. James has also completed Lean Certification through KPMG and Cardiff University.

Eleanor Heathcote-Morris | Investment Analyst

Background and experience:

Strong agricultural background having grown up on the land

Bachelor of Agriculture degree from Melbourne University 
Past experience on-farm and as an agribusiness analyst

Raised on a family farm in Central Victoria, Eleanor grew up passionate about agriculture. This lead her to study a Bachelor of Agriculture, majoring in Agricultural Economics and sustainability. This multi-disciplinary approach helped Eleanor develop a wide understanding of farming and agribusiness, and reinforced her passion for the industry.

Eleanor’s role at goFARM is focused on developing exceptional financial understanding of investments, with an aim of improving investment efficiency and effectiveness.

Before joining goFARM Eleanor was an analyst in the agribusiness team at a Melbourne-based wealth management company. During her time there, Eleanor developed a strong appreciation for the capacity of Australian farms to be lucrative investment endeavours.

Vanessa Powell | Office Manager

Background and experience:

Experienced professional administrator

Multi-industry background across law, finance, media and resources

Manages office requirements and responsible for the company's bookkeeping